10855 Silverdale Way NW #3323
Silverdale, WA 98383
GCDirect, a direct marketing firm from Seattle WA, brings its combined experience from across many B2C and B2B business categories and applies sound strategy and creative to reach your goals —and exceed them.
Let's get started. Areas of Interest:
     Marketing Automation
     New Ideas
     Online Marketing
     Offline Marketing
Click to view project images
Click to view project images
Client:  Senior Housing Assistance Group (SHAG)
Project:  Brand Update


SHAG's messaging was skewed much too old for the younger, active residents they were trying to attract.


Developed messaging around active, happy residents and their interests and lifestyles. Ran a series of advertisements in the Sunday newspaper magazine, coordinated with direct mail. Established a messaging and design framework that significantly simplified future marketing activities while increasing lead traffic to these communities.

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