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206.274.0033
10855 Silverdale Way NW #3323
Silverdale, WA 98383
GCDirect, a direct marketing firm from Seattle WA, brings its combined experience from across many B2C and B2B business categories and applies sound strategy and creative to reach your goals —and exceed them.
Let's get started. Areas of Interest:
     Marketing Automation
     New Ideas
     Online Marketing
     Offline Marketing
Click to view project images
Click to view project images
Client:  Senior Housing Assistance Group (SHAG)
Project:  Pumpkin Pie Direct Mail Promotion

Challenge

Fall season lead generation for a 400+-unit independent living organization.

Solution

A Thanksgiving pumpkin pie giveaway with a personalized creative approach cut through the clutter of the mailbox and generated a substantial number of tour leads and move-ins, using a very affordable and warm offer. This mailing won the 2011 National Mature Media Gold Award for the Direct Mail category from the Aging Services of Washington organization.

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