Marketing to your customers without understanding and segmenting them first is a waste of valuable marketing dollars. But you can effectively market to segments that are most likely to respond. You know their buying history and frequency, so they should be the most predictable source of ongoing sales. GCDirect has expertise in data segmentation and customer relationship marketing in all verticals, with a high concentration in telecom, banking and medical marketing. Let us help you create an effective, revenue-generating customer marketing program.